Pricing & Alignment

A Fitting Evaluation

A healthy and productive agency partnership is a key ingredient for success. Before starting, the question to always ask is: “Are we right for each other?”

You have an unshakable desire to improve this world for current and future generations. You’re concerned with social issues, environment, equity, justice, health, education and/or advocacy (to name a few).

You’re ready to bring your expertise to the table to combine with our expertise, together we build a strong and collaborative relationship.

You possess a curiosity and willingness to learn about our industry’s standards and best practices.

You focus on long-term sustainable improvements rather than hoping for “magic bullets” that immediately solve everything (but don’t exist).

You desire exceptional results, while recognizing that high-quality work comes through open communication and exploring new creative avenues.

You’re open to an ongoing relationship. Our strategy-first approach yields compounding results year-over-year as our relationship with a client grows deeper.

Services & Pricing*

Strategic Marketing & Consultation

$4,500 - $15,000

We can help ensure that your plans are aligned with your organization’s vision and able to withstand stormy seas.

  • Marketing & Communications Audits
  • Strategic Marketing Plans
  • Marketing & Communication Plans & Calendars

Branding

$6,500 - $38,000

From strategy to visual identities and logos, let our expert crew help your organization craft branding that has longevity and fosters loyalty.

  • Brand Strategy & Messaging
  • Visual Identity (logos, colour palettes, accents)
  • Brand Guides

Websites

$4,500 - $44,000+

These days, your website (particularly the homepage) must be an immediately engaging online “elevator pitch.” How well your content is cultivated and laid out directly impacts user experience and engagement.

  • Audits (what’s working, what’s not, what can be improved)
  • UX/UI recommendations (visitor journey strategies)
  • Copywriting and design mockups, full site builds with API integrations, and advanced SEO for any size of site

Campaigns

$5,000 - $49,000

Let us equip your team with the tools and expertise you need to develop strong donor relations and reach your project goals, with strategy, copywriting, design, execution, and reporting.

  • Awareness Campaigns
  • Name Acquisition Campaigns
  • Fundraising Campaigns
  • Year End Campaigns
  • Capital Campaigns

Monthly Retainers

$1,800 - $6,000+/month

Let us be an extension of your team! Whether you need marketing department “down the hall” to manage your marketing activities for you, so you can focus on the important work of your charity, or you just need support in certain areas – we’ve got your back.

We can do everything from working on an ad-hoc basis to developing a marketing and fundraising plan for the year and then ensuring it’s carried out with excellence.

Digital Marketing

$2,500+/month

We can help your organization boost your online digital presence with strategic social media, digital advertising, SEO, and PPC services, designed to drive results.

  • Social Media Strategy, Content and Execution
  • Digital Advertising Strategy, Content and Execution
  • SEO (Search Engine Optimization)
  • PPC (Pay-Per-Click) Advertising Analysis, Reporting & Optimization

Fractional CMO On-Call

$250/hour (on call)

Gain high-level marketing leadership with Danielle Gagner, leveraging over 20 years of experience in guiding both for-profit and nonprofit organizations. As a Fractional CMO, Danielle provides expert strategic guidance and hands-on support, tailored to your specific needs.

  • Strategic Leadership and Planning
  • Campaign Execution and Management
  • Team and Resource Development

Additional Support

$1,800 - $6,000+/month

Strategic messaging, copywriting, design, and printer coordination.

  • Impact Reports
  • Newsletters
  • Annual Reports
  • Other marketing collateral

*The following are not included in the above ranges and would be invoiced as a direct cost:

  • Print and postage
  • Collateral production
  • Website hosting, URL and other
  • API subscriptions or fees

Let’s Chart Your Course

We have unparalleled experience in nonprofit marketing. Our team can help you navigate your next steps, with marketing anchored in strategy and our expertise on your side.