Why & How Nonprofits Can Embrace Short-Form Videos for Digital Marketing Success in 2025

Largely driven by the explosive growth of platforms like TikTok, Instagram Reels, and YouTube Shorts, short-form video content has redefined how organizations connect with their audiences. For nonprofits, this format offers a powerful and accessible way to inspire, educate, and activate supporters. What Is Considered a “Short-Form Video”? In the context of marketing, “short-form video” […]
How Nonprofits Can Harness Email Challenges to Engage and Inspire

Email challenges are a growing trend in marketing, offering an engaging way to provide value while building deeper connections with audiences. For nonprofits, this tactic can be a powerful tool to educate supporters, showcase impact, and drive action. Inspired by Katrina Owens’ “Fame-Ready Challenge,” here’s how nonprofits can implement their own email challenges to amplify […]
Digital Marketing Trends to Watch in 2025: Anchor’s Predictions for Nonprofits

Marketing Trends for NonprofitsThe marketing world is dynamic, continuously reshaping itself. For nonprofits, these changes often come with tighter budgets and higher expectations to engage communities effectively. Creativity and strategy are the keys to navigating this evolving landscape. In 2025, nonprofits will need to adapt to shrinking budgets by leveraging creativity to maximize impact. But […]
Client Spotlight: Mom2Mom

Welcome to our new blog series! Here at Anchor, we love being able to come alongside nonprofits, charities and education organizations to amplify their voices, build awareness and attract more donors. Ultimately, working to increase the good work they are doing in this world. We have had the chance to work with some pretty cool […]